About Us Entrust Services (www.entrust-services.com/) is a planning and environmental consultancy specialising in: Renewable energy (solar, wind, battery storage) Telecommunications infrastructure Environmental planning and assessments We work across Ireland and the UK, supporting large-scale infrastructure and development projects. What We’re Looking For We’re looking for an SEO specialist to help improve our organic visibility, lead generation, and search performance across key service areas. This is not just traffic-focused, we want someone who understands B2B, technical services, and lead-driven SEO. Key Objectives Increase visibility for high-value keywords (e.g. planning consultancy, LVIA, renewable energy planning) Improve organic lead generation Strengthen search presence across UK & Ireland markets Optimise existing website content and structure Support long-term SEO strategy aligned with business growth Performance & Reporting Monthly reporting on: Rankings Traffic Conversions / leads Recommendations for continuous improvement What Success Looks Like Increase in qualified website enquiries Improved rankings for core service keywords Growth in organic traffic (quality > quantity) Stronger visibility in target regions (UK & Ireland) Ideal Candidate Proven experience in B2B or consultancy SEO Experience in renewable energy / infrastructure / engineering sectors (preferred) Strong understanding of lead generation SEO Familiar with tools like: Google Analytics Google Search Console SEMrush / Ahrefs Ability to translate SEO into business impact PS: Please share examples of similar projects where you’ve improved rankings and generated leads, not just traffic.