Project: Complete SEO Setup for Shopify Online Bookstore (BookMonk.in) We are looking for an experienced SEO specialist to handle the complete SEO setup for our Shopify-based online bookstore, BookMonk.in. The goal of this project is to build a strong SEO foundation that drives long-term organic traffic and sales, not short-term or spam-based results. Scope of Work (Deliverables Required) 1. SEO Audit & Strategy Full website SEO audit (technical + on-page) Identification of major SEO issues and opportunities Keyword strategy focused on buyer-intent book searches 2. On-Page SEO Setup SEO titles and meta descriptions for: Homepage Collection/category pages Key product pages (books & combos) URL structure review and optimization Proper heading structure (H1, H2, H3) Internal linking strategy across books, categories, and combos 3. Product Page SEO (Books) SEO optimization for book product pages Unique, SEO-friendly descriptions (no copied content) Optimization using book-related attributes (author, genre, format, etc.) 4. Technical SEO Google Search Console setup & configuration Google Analytics setup & verification Sitemap & robots.txt verification Indexing and crawlability checks Basic page speed and mobile optimization guidance 5. Image & Collection SEO Image SEO guidelines (ALT text, naming) SEO optimization for Shopify collection pages with content What We Are Looking For Proven experience with Shopify SEO Experience with eCommerce SEO (books or content-heavy sites preferred) Strong understanding of on-page and technical SEO Ethical, Google-compliant SEO practices only Clear documentation of work done and recommendations