I run an online clothing store and need fresh, engaging descriptions for my apparel line. The goal is to move beyond generic copy and give every piece—from tees to tailored jackets—a voice that reflects its style, fabric feel, and the lifestyle it was designed for. You will write product-focused content that helps shoppers visualize the fit, understand key features, and feel confident hitting “Add to Cart.” SEO awareness is important, but readability and brand tone come first. Deliverables (concise and specific): • One unique product description per item, 120–150 words each • A short, punchy tagline (8–12 words) to headline every product page • Care, material, and sizing notes woven naturally into the copy I’ll provide product photos, basic specs, and any brand guidelines you need. Once the first few samples are approved, we can move on to the full collection. If you have proven experience writing for fashion or lifestyle e-commerce, I’d love to see your portfolio and discuss timelines.