I need an experienced, English-fluent digital marketer to take full ownership of our content pipeline for the South African market. Your day-to-day will centre on planning, producing, and publishing persuasive pieces that move real business metrics. The core channels are Facebook, Instagram, and Google My Business, so you should feel at home turning brand insights into scroll-stopping updates, stories, reels, and ad creatives. High-impact animations and other eye-catching visuals are a must, paired with crisp copy that keeps our tone consistent across every touchpoint. Beyond social, you’ll keep our WordPress site fresh with SEO-minded blog posts that back up campaign themes and nudge visitors toward conversion. Scheduling, community engagement, and performance tracking are all part of the brief; I want to see data-driven adjustments that steadily improve reach, click-throughs, and leads. Deliverables I expect from you: • A 30 day content calendar clearly mapping out posts, ads, and blog topics • Original animations and creative assets sized for each platform • Weekly publication of posts (social) and articles (WordPress) with on-page optimisation • Monthly performance report highlighting wins, gaps, and next steps If you’ve already grown brands in competitive spaces and can show concrete results—especially within South Africa—let’s talk. Strong storytelling skills, a sharp design eye, and mastery of tools like Adobe Creative Suite, Canva, and WordPress are non-negotiable. When you reply, include one case study that demonstrates how your strategy directly improved engagement or conversions. I’m ready to start as soon as I find the right fit.