My direct-to-consumer bags brand is ready for a sleek Shopify home that converts visitors into buyers. The entire build has to feel minimalist and clean while still carrying that “latest-and-greatest” vibe shoppers expect from premium accessories. The storefront must put sales first: fast load times, mobile-first layouts, intuitive checkout, and a product page flow that guides customers smoothly from discovery to “Thank-you” page. I want high-resolution imagery, subtle micro-interactions, and a neutral colour palette that lets the bags do the talking. Core functionality • Customer reviews fully integrated and styled to match the theme (Shopify Product Reviews, Judge.me or similar). • Robust, tag-based advanced filters so shoppers can sort by size, colour, material, and collection without leaving the page. (If you’re comfortable adding live chat, flag that as an optional add-on.) Deliverables 1. Custom or heavily tailored Shopify theme reflecting the brand’s minimalist identity. 2. Full store set-up: navigation, collections, tags, taxes, shipping, payment gateways, currency, basic SEO, and analytics. 3. Review app installed, configured, and styled. 4. Collection and search pages with dynamic, multi-criteria filtering. 5. Optimised performance: 85+ on Google PageSpeed for mobile. 6. Handover package: brand-matched template files, short video or doc explaining routine updates, and two weeks post-launch support. Please outline your approach, timeframe, and any past minimalist Shopify builds you’re proud of. I’m aiming to push the site live quickly, so an efficient, detail-oriented process will stand out.