Vacation Rental Marketing Revamp

Заказчик: AI | Опубликовано: 06.02.2026

I’ve just taken over a well-reviewed short-term rental in Volos/Pelion (Thessaly, Greece) and need a full digital refresh so the brand is unmistakably mine—everywhere a traveller might look. Google ecosystem The previous owner’s Business Profile, Maps entry and assorted citations are still live. Your first task is to remove or update every trace, then launch fresh Google Ads, Travel and Maps listings under the new brand so our properties surface cleanly in English and Greek searches. Website & SEO A lean, mobile-first site must go live quickly. It should highlight the space, gallery, rates and clear calls to WhatsApp or phone for direct booking. I want on-page SEO that targets “holiday accommodation, hotels, villas, resort stays in Volos, Pelion, Thessaly, Magnesia” and related phrases, plus a plan for backlinks and local schema markup. Social touch-up Our Instagram and Facebook accounts already exist but feel half-finished. I need a consistent feed calendar, refreshed bio links and paid social campaigns that match the Google work. OTA expansion Airbnb and Booking.com are set up; please open and optimise listings on Vrbo, Expedia, Agoda, TripAdvisor and any other high-value European channels you trust. Content, photos, amenities and local language copy all need to be aligned. I’m tackling Google presence clean-up, a new website build and wider OTA listings simultaneously, with brand visibility as the primary goal—so coordination of timelines and messaging is essential. Deliverables • Updated Google Business Profile, Maps pin and Travel feed • Live, SEO-optimised website with tracking pixels installed • Paid search & social campaigns launched with initial reports • Revamped IG/FB content plan for the next 60 days • Fully built listings on additional OTAs, ready to receive bookings Only apply if you can show past work in local Greek, European hospitality marketing, but not only limited to — links, screenshots or live examples please. https://www.airbnb.com/rooms/1597281989621028956?guests=1&adults=1&s=67&unique_share_id=07b1850a-dc59-4ca8-8afb-af619686293a