Website Design Brief for Car Giveaway + Charity Shirt Business Brand Name: (Your Brand Name) Business Type: Merchandise + Charity Giveaway ⸻ 1. Purpose of the Website • Sell shirts that are donated to charity • Run a car giveaway with live tracking of entries • Build trust and excitement around the charity and giveaway • Encourage social sharing to increase viral reach ⸻ 2. Key Features 1. User Accounts / Login • Customers can create an account • Track their purchases and giveaway entries • Update contact info for winner notification 2. Live Giveaway Tracker • Visual progress bar showing entries toward car giveaway • Countdown timer to giveaway end • Optional: show recent “donation activity” feed (e.g., “John from Toronto just bought a shirt!”) 3. Merch Store • List shirts/hoodies for sale • Clear donation message: “Buy a shirt → we donate it to a homeless shelter + you get entries into the giveaway” • Bundle options: 1 shirt, 3 shirts, 5 shirts 4. Charity Proof Section • Photos/videos of donated shirts • Impact numbers: “500 shirts donated so far” • Link to charity partner pages (with permission) 5. Giveaway Rules Page • Free entry instructions • Terms & Conditions • Skill-testing question explanation 6. Marketing / Conversion Tools • Newsletter signup • Social share buttons • Testimonials or social proof ⸻ 3. Design Requirements • Clean, modern, visually appealing • Mobile-first responsive design • Emotionally engaging visuals: cars + charity impact • Easy navigation • Strong call-to-action buttons: “Buy Shirt”, “Enter Giveaway” • High-quality images of cars and merchandise ⸻ 4. Optional Features / Enhancements • Animation of progress bar and donation tracker • Small “social proof” pop-ups showing random recent purchases • Integration with TikTok / Instagram feeds • Email automation for purchase confirmation and giveaway entry ⸻ 5. Visual Style / Inspiration • Bright, trust-building colors • Premium feel for the car giveaway • Emotional storytelling for charity impact • Examples: charity + giveaway websites you like ⸻ Summary to Give Designer I need a website for a charity shirt campaign and car giveaway. It should combine an online store, live giveaway tracker, charity proof, and marketing tools. It must be mobile-friendly, visually clean, trust-building, and emotionally engaging. Customers should feel urgency and excitement while understanding their shirt purchase goes to charity.