The task is straightforward: craft clear, engaging copy for a new company website in Bahasa Indonesia. I already have the site architecture and key messages outlined; what I need now is polished text that captures our voice, guides visitors smoothly, and helps search engines understand each page. Scope • Write original website content—homepage, about section, services pages, and any short call-to-action blurbs that tie them together. • Infuse brand tone consistently while keeping sentences concise and reader-friendly. • Optimise headings, meta descriptions, and internal link phrases for basic on-page SEO (no technical setup required). Deliverables 1. Word or Google Doc containing the final copy, organised page by page. 2. A second version with suggested keywords highlighted for quick reference. 3. Two rounds of minor revisions to refine tone or facts after internal review. Acceptance Criteria – All pages flow naturally, avoid jargon, and remain fully original (plagiarism-free). – Keyword density kept moderate; readability scores no lower than 60 on Flesch. – Copy is ready to paste into the CMS without additional editing. I’ll supply brand guidelines, product notes, and competitor links once we start. Turnaround within one week is ideal, though I’m flexible if you need an extra day or two for quality proofreading.