I’m building a new marketing site for my AI-powered Sales Coach and I’m ready to translate the vision in my head into clear, compelling screens. I’ll supply a unique mascot-style character that sets the tone for the whole brand; your task is to weave that personality through a modern, conversion-focused design. Two reference websites : https://aisensum.com and https://sintra.ai Scope of Pages • Landing page that hooks visitors in seconds • Pricing page that makes choosing a plan effortless • “How It Works + Features” section that sells the product story • Resources hub for blogs, case studies and future thought-leadership content - Contact page - Query form, Join waiting list form Design Direction Color scheme and overall layout should echo the fresh, spacious feel of my reference sites, yet stay unmistakably original. I already have some loose brand guidelines—logo, fonts, a basic palette—but they need tightening, so part of this project is refining that mini style guide as we go. The overall vibe must stay firmly modern. Process & Tools Start with wireframes and high-fidelity mock-ups in Figma so we can iterate quickly. Once the design is approved, I’m leaning toward WordPress for the build (Elementor or a lightweight theme are fine), but I’m open to hearing smarter solutions if they’ll keep performance high and maintenance low. Key Deliverables • Polished Figma file with desktop & mobile states for every page • Refined style guide (colors, typography, UI components, mascot usage rules) • Development-ready assets and export specs for whichever platform we choose I’ll share mood boards, copy drafts and the mascot illustration as soon as we kick off. If you have a flair for clean UI, understand conversion strategy and can make a character come alive throughout a site, let’s talk timelines and get started.