My swimwear brand is live on Shopify but conversions are nowhere near where they should be. The single objective is to lift sales, and I believe a full-spectrum revamp is the fastest path. Here is what I want to accomplish: • Redesign the storefront with a fresh, beach-inspired look that still feels premium. That includes custom graphics or hand-drawn illustrations, tasteful yet lightweight animations for hero sections and product hovers, plus a navigation style that feels unique without confusing shoppers. • Rebuild key templates in Liquid so they are lean, fast, and mobile-first. CSS and JavaScript should be tidy, with Core Web Vitals in mind. • Optimise every product page—compelling copy, high-quality imagery, correct alt text, meta tags, structured data, and a logical upsell flow. • Implement solid on-page SEO foundations and connect the store to the common marketing stack (Google Shopping feed, Meta pixels, email capture, etc.). Deliverables are: 1. A fully updated theme installed on a staging copy of the store, ready to publish. 2. All graphics/animation assets supplied as editable files. 3. A brief hand-off document explaining where to adjust sections, SEO tags, and marketing integrations. Once complete, I will run a short testing period; a successful hand-off means the store loads quickly, looks spectacular on mobile and desktop, and the new product pages are live without errors. Let me know your relevant Shopify theme and Liquid experience, portfolio links, and estimated timeline.