1. Background and purpose Alertech Adviesbureau B.V. seeks a distinctive, modern and professional website that reflects its position as a consultancy operating in complex, high-risk and mission-critical environments. The website must build trust, demonstrate expertise and generate relevant enquiries. It should present Alertech as strategically strong, technically credible and capable of supporting clients from vision and governance to implementation and assurance. • Generate new advisory and project assignments. • Position Alertech as a specialist in integrated security, safety, governance and IT/OT challenges. • Build trust with decision-makers in complex and critical environments. • Create a scalable foundation for future services, cases and content. 2. Company profile and positioning Alertech connects strategy, technology and execution in projects involving security, safety, governance, project management and critical operations. The website should not feel generic; it should clearly show a firm that understands both board-level decision-making and technical reality. • Independent, results-driven and directly deployable. • Strong in integrated challenges where safety, security, operations and governance converge. • Capable of translating strategy into execution, oversight and measurable results. 3. Target audiences The primary audience consists of organisations that require specialist advice, project governance or temporary reinforcement in complex environments. • Boards, executive leadership and senior management. • Security, safety and risk managers. • Project directors, programme managers and asset owners. • Public and semi-public sector clients. • Critical infrastructure, utilities, industry, government, defence and knowledge-intensive organisations. 4. Desired impression and design direction The website should be sleek, modern, premium and distinctive. It must communicate trust, expertise and calm, while remaining contemporary and commercially strong. It must not look like a generic template website. • Clean, high-quality visual identity with strong typography, hierarchy and whitespace. • Professional and premium user experience on desktop and mobile. • Subtle motion, micro-animations, hover effects or light video/background motion may be used when functional and elegant. • Any motion must support readability, performance and a calm visual experience. 5. Platform, manageability and go-live support The website must be built in WordPress using Elementor. Alertech must be able to manage and edit the website independently after delivery, without ongoing reliance on the developer. • Built in WordPress + Elementor. • Fully editable by Alertech: pages, text, images, buttons, services, cases, contact details and basic SEO settings. • No unnecessary lock-in through custom structures that prevent normal editing. • Supplier must support installation, configuration and launch on Alertech’s hosting or server environment. • Go-live support must include domain connection, SSL, forms testing and final technical checks. • A short handover session or clear admin instructions must be included. 6. Logical structure and sitemap The website should move from general to specific: first positioning and trust, then services, proof and contact. • Home • About Alertech • Services overview • Individual service pages • Projects / case studies overview • Individual case study pages • Clients / sectors • Contact • Privacy, cookie and disclaimer pages 7. Content requirements Each main page should have a clear purpose and support conversion. • Home: positioning, credibility, core message and strong call to action. • About: firm profile, leadership profile and way of working. • Services: client problem, target client, approach and value delivered. • Projects / cases: context, challenge, Alertech’s role, approach and outcome. • Clients / sectors: recognition, relevance and trust by market context. • Contact: simple and low-threshold contact options. 8. Services to be included The services section should be structured clearly and written in client-oriented language. • Strategic management and advisory • Security consultancy • Safety management • Fire safety • Project and tender management • Construction management, supervision and commissioning • Interim and change management • Business development 9. Functional and technical requirements • Responsive design for desktop, tablet and mobile. • Fast loading times and technically stable performance. • Basic SEO setup, including editable meta titles, descriptions, headings and image alt text. • Secure contact form with spam protection. • Analytics integration. • Clear content structure so new pages and cases can be added later. • Ownership, administrator access and all credentials transferred to Alertech at delivery. 10. Content, legal pages and delivery The supplier should clearly state what is included regarding copywriting, design, development, revisions and go-live. • Indicate whether copywriting is included, based on Alertech input, or excluded. • Specify the number of design and content revision rounds. • Include privacy, cookie and disclaimer pages, or indicate what must be supplied by Alertech. • Provide a realistic planning, scope and price structure. • Clearly explain what is needed from Alertech to complete the project. 11. Success criteria • The final website should look distinctive and premium. • It should clearly position Alertech in its market. • It should be easy for Alertech to manage internally. • It should be technically sound, conversion-focused and ready for further growth. 12. Request to suppliers Please respond with a proposal that explains your recommended approach, sitemap, design vision, WordPress + Elementor setup, scope, planning, budget, revision process and go-live support.