I’m refreshing the Services page on my IT support website and need a seasoned U-S-based copywriter to turn technical know-how into crisp, client-focused language. The page will spotlight our three core offerings—network support, cybersecurity, and data backup & recovery—so the copy has to strike the right balance between accessible, benefit-driven messaging and just enough technical depth to build credibility. The audience is small- to mid-sized American businesses that want peace of mind, not jargon. Tone should feel friendly yet authoritative, written in clear U.S. English, and optimized with naturally placed keywords such as “IT support,” “managed cybersecurity,” and “disaster recovery services.” I’d like every section to close with a subtle call to action that nudges readers toward a consultation. Deliverables • One Services page (≈600–800 words) divided into three subsections: – Network Support – Cybersecurity – Data Backup & Recovery , etc. • Compelling H2/H3 sub-headers for each service • A brief meta title and meta description for on-page SEO • Two alternative hero taglines for split testing Acceptance criteria • Copy passes AI detection and a basic plagiarism check • Reads smoothly to a non-technical decision maker while still sounding credible to IT managers • Includes at least one clear, action-oriented CTA per service subsection If you understand how to translate tech benefits into plain English and can turn this around quickly, I’m ready to get started.