PROPOSALS SUBMITTED IMMEDIATELY AFTER POSTING (LOW-EFFORT OR AUTO-GENERATED BIDS) WILL BE DECLINED We’re hiring a senior-level designer to lead a full redesign of a law firm website. This role requires ownership across UX, UI, and brand direction. This is not a basic UI task. We’re looking for someone who understands how to design for trust, authority, and conversion in professional service industries. Scope: * End-to-end website UX and UI redesign * Brand identity refinement (typography, color system, visual language) * Clear, structured layout with strong hierarchy * High-quality supporting visuals and assets Requirements (must have): * Proven experience with law firms, finance, healthcare, or similar trust-based industries * Portfolio showing clean, minimal, high-end design work (no template-style work) * Strong understanding of conversion-focused UX and user psychology * Ability to lead design direction, not just execute * Familiar with modern workflows, current tech stacks, and AI-assisted tools * Uses AI to enhance process and thinking, not replace design fundamentals Do not apply if: * Your work is generic, template-based, or lacks depth * No experience in trust-based industries * You can’t explain your design decisions clearly * Heavy reliance on AI-generated outputs Portfolio Evaluation Criteria: * Clarity & structure * Visual quality (typography, spacing, consistency) * Trust & credibility feel * UX thinking (flow, usability, conversion intent) * Attention to detail Paid Test (shortlisted candidates only): * 1 homepage section or concept * Focus on typography, layout, and trust-building * Fixed payment provided * Quick turnaround expected Interview Process (Important): Shortlisted candidates will go through a live screening: * 5–6 design/UX questions * Each answer expected within a few minutes * Focus on real thinking and decision-making Answers must be your own. If you’re not comfortable explaining your work clearly and quickly, this role may not be a fit. Screening Questions (answer in your proposal): 1. Pick one project from your portfolio and explain: * What was the core UX problem? * What specific design decisions improved trust and clarity? 2. How would you structure a law firm homepage? (List sections + purpose) 3. What typography and spacing approach would you use for a high-trust legal brand, and why? 4. Which AI tools do you actually use in your workflow, and at what stage? 5. How do you ensure your designs are developer-friendly and ready for handoff? To apply: * Share 2–3 relevant projects only * Answer the screening questions above * List your tools/workflow (including AI tools) * Include availability and rate * Start your proposal with “Clarity” * Include the word “Structure” somewhere in your answers