I’ve just launched an immigration consultancy and I’m ready to drive a steady stream of qualified enquiries through Meta ads. The single objective is lead generation. Every campaign, ad set and creative you build should focus on capturing contact details from people who are actively exploring a move to the USA, Canada, Australia, the UK or wider Europe. What I need you to do • Map out a complete strategy inside Meta Business Suite / Ads Manager — audience research, funnel structure, budgets, placements and conversion goals. • Produce scroll-stopping copy and visuals that speak directly to individuals planning their next life chapter abroad. • Configure tracking (pixel/API) so every lead is properly attributed and feed this data back into look-alike and retargeting loops. • Optimise continuously: split-test creatives, refine audiences, control CPI/CPL and scale what works. • Report weekly on spend, leads, CPA, and actionable insights so I can see exactly how the campaign is progressing. Acceptance criteria – A minimum of two live lead-gen campaigns (distinct audiences/angles) within five days of project start. – Pixel and event tracking verified in Events Manager. – CPL targets agreed up-front and met for at least one market by week three. – Clear, exportable reports delivered each Friday. If you have a proven record of turning Meta impressions into immigration-focused leads, let’s move forward.