My Lightspeed Ecwid store already contains the full catalogue, yet I need it flowing smoothly into Google Merchant Center so day-to-day product listing management happens in one place instead of two. The feed must be set up, synced, and kept compliant so I can push any future edits from Ecwid straight through to Google Shopping without manual uploads. Here is the current state: every product is present in Ecwid, but a portion are missing either a description, price variant, or image. Your job is to connect the two platforms, configure the automated feed, and guide me on filling the data gaps until the Merchant Center dashboard shows zero errors or warnings. Key objectives • Authenticate and link Ecwid with Merchant Center using the built-in API or a reliable feed app. • Map all existing product fields, adding any required attributes such as GTIN, MPN, brand, and condition. • Identify items flagged as incomplete, update them once inside Ecwid, and re-validate. • Submit the feed, troubleshoot disapprovals, and secure final approval so products surface on Google Shopping. • Provide a concise hand-off note (or quick Loom walkthrough) so I can maintain the feed myself. If you are comfortable with Ecwid’s control panel, supplemental feeds, and the usual Google policies on shipping, tax, and image quality, this task should be straightforward. I am ready to grant access as soon as we agree on the scope and timeline.