My live Magento store, Placewell Retail, needs a skilled developer who can both extend functionality and tune performance without disrupting day-to-day sales. Feature work • Build an advanced search and filtering experience that feels fast and intuitive on desktop and mobile, integrates smoothly with our existing catalog structure, and is compatible with layered navigation. • Introduce personalised product recommendations driven by behavioural data (viewed items, purchase history, etc.) so shoppers see relevant products on the homepage, product pages and cart page. Performance work Right now the site suffers slow page loads, especially on the homepage and individual product pages. I need profiling, code/database clean-up and front-end optimisation to reach consistently quick first render and interaction times. Core web vitals should improve, but keep any changes Magento-upgrade-safe. What I will consider “done” • Search/filter and recommendation modules live, styled to match existing theme. • TTFB and LCP on homepage and product pages under 2s on a standard 4G connection (lab tests and real user data). • No new errors in the Magento logs or browser console. Please be comfortable debugging complex Magento 2 stacks, working on a Git-based workflow and coordinating deployments to a running production site with minimal downtime. Let me know your relevant experience, approach to performance tuning, and an estimated timeline.